Core Tip: According to the plan of “China's Roadmap for Phased Elimination of Incandescent Lamps”, from October 1 this year, China will ban the import and sale of general-purpose incandescent lamps of 60 watts or more; from October 1, 2016, imports and Sales of general lighting incandescent lamps of 15 watts and above.
On the morning of May 6, Xiaoyu, who lives in Haishu, went to Hyundai Mall to prepare to replace all the incandescent lamps in the house with energy-saving lamps. What makes him curious is that the fluorescent energy-saving lamps pushed by the merchants in the past few years are not only small but also In the corner, replaced by LED lights. In the past, LED lamps with high light and low energy consumption were expensive and not acceptable to consumers. They were rarely seen in major lighting stores.
Why did LED lights quietly become the main force in the lighting sales market? The reporter went to Carrefour, China Resources Vanguard, Hyundai Mall and other shopping malls for market research.
According to the plan of China's phase-out of incandescent lamps, this year, from October 1 this year, China will ban the import and sale of ordinary lighting incandescent lamps of 60 watts or more; October 1, 2016 From the beginning of the day, it is forbidden to import and sell ordinary lighting incandescent lamps of 15 watts or more.
The city has promoted energy-saving lamps for many years. The reporter learned from the Ningbo Lighting Association that this year the city will promote 600,000 energy-saving lamps, and the promotion efforts in previous years are more than one million. According to industry insiders, this year may be the last year of subsidies for energy-saving lamps. In the future, energy-saving lamps will enter the stage of pure marketization.
LED lights have accounted for 60% of the lighting market. Although energy-saving lamps are about to take the lead, another LED lamp that replaces incandescent lamps is quietly laid out.
Wang Linkang of Ningbo Lighting Association told reporters that with the continuous reduction of the price of LED lamps, its market share has already occupied the market share of Ningbo lighting. 60. Large-scale start-up of public and commercial lighting, continuous promotion of energy-saving lamps, energy saving for people Consciousness continues to deepen the preconditions for LED lights to seize the market. Wang Linkang said that the manufacturing cost is continuously decreasing, and the price of LED lamps is also the main factor. For example, a 16-watt 1.2-meter T8-type LED tube has an original price of more than 150 yuan, and now two lamps are only 30 to 40 yuan. .
In the survey of professional lighting market, the LED home lighting reporter found that in the China Resources Vanguard Jiangdong store and Carrefour Jiangdong store, the sales of energy-saving lamps and LED lights have appeared in the world. From the price point of view, the price of energy-saving lamps in the two supermarkets ranges from a few yuan to 30 yuan. The cheapest LED light is 17 yuan. The more expensive Kabo Sitong LED remote control power-off emergency light, the price of China Resources Vanguard is 148 yuan, Carrefour price is 182 yuan.
According to the Carrefour supermarket tally, compared with last year, LED lights have cut prices a lot, which also increased the purchase rate of consumers. This Philips 3W LED bulb is engaged in activities. The original price of 40 yuan bulbs is now only sold for 21.9, but also buy two get one free, and buy a lot of people.
Modern mall lighting stores are mainly focusing on LED home lighting, and the development is too fast. Zheng Yaling, the general manager of Sanli Lighting Industrial Co., Ltd., has been in the LED lamp market for 4 years. She said that the first two years did not expect LED home lighting to usher in spring.
Zheng Yaling said that LED home lighting has entered the Ningbo market four years ago, but its high price has made ordinary people discouraged, and only a few guests buy LED lights. This year, the price of LED lights has dropped, and ordinary families have set off a wave of buying. Zheng Yaling's LED lighting sales in the first quarter of this year increased by nearly 50%.
Philips fashion lighting store owner told reporters that a 5 watt LED bulb, the middle and high-end brand initially 40 to 50 yuan, now down 20 to 30, some domestically only about 20 yuan, close to the price of energy-saving lamps.
Seventy percent of the citizens said that the LED light has obvious advantages in the modern mall Sanli Lighting and Lighting Hall. Ms. Zhang bought 4 downlights, 2 chandeliers and 3 bulbs in one breath. Ms. Zhang told reporters that the home is in the renovation, all use LED lighting, although the price is expensive, but value for money. LED lighting is energy-saving and environmentally friendly, and has a long service life. The reporter interviewed 30 people randomly in the modern mall, and 70% of the citizens said that LED lights have more advantages than traditional energy-saving lamps.
The popularity of LED lights is also on the Internet. Search for energy-saving lamps on Taobao, and there are 105,000 pieces of baby related to LED lights. In terms of sales volume, the monthly sales of the top ten LED stores are between 1.4 and 56,000.
The factory has been shuffled in the spring. There are more than 2,500 lighting manufacturing enterprises in Ningbo, of which more than 1,500 have been successfully transformed into LED lighting manufacturing or related industries, and other companies are also on the way to transformation. According to Wang Linkang, the LED industry boom will continue throughout the year and even continue into the next two or three years.
The spring of LED lights has gradually emerged since last year. With the gradual maturity of LED lighting technology and the market, leading brands in the lighting industry such as Philips, NVC, and Mulinsen have seen price cuts, and the overall market price of LED lights has begun to fall. Some LED lights range from more than 200 yuan to more than 100 now, and some manufacturers even do tens of dollars.
Hong Linfeng, the general agent of Mulinsen Lighting in Ningbo, entered the industry last year after looking at the prospects of the LED lamp market. Hong Qifeng revealed that in the case of Mulinsen, the order amount in Zhejiang Province last year was about 100 million yuan, and this year it has already achieved more than 50 million yuan from January to April. The figures for the next few months are expected to climb.
Hong Qifeng introduced that although the LED lamp market is hot this year, the market is chaotic, and the country has no relevant standards. This year and next year must be the year of reshuffling of LED lighting companies. After the shuffling, the LED lamp market will become standardized and clear.

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