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The NISSAN D22 pickup, often referred to as the "king of pickups," has long been a symbol of strength and reliability associated with Zhengzhou Nissan Motors. For many years, this model has dominated the high-end pickup truck market in China, consistently ranking at the top in sales and customer satisfaction.
Pickup trucks, positioned between passenger cars and commercial vehicles, have always had a unique appeal. In urban areas like Beijing, it's common to see that standard pickup trucks with open beds are restricted from entering city centers. However, the covered versions of Zhengzhou Nissan pickups are widely seen. These vehicles are often used by companies such as China Telecom, China Mobile, and traffic police departments, serving both practical and official purposes.
One of the key strengths of Zhengzhou Nissan is its ability to quickly adapt and customize vehicles to meet specific market demands. For instance, when the company introduced the imported QD32T diesel engine, it launched a full range of models—covering one series, two main types, and various configurations—to better serve different user needs.
The "one series" refers to the Ruisheng series of diesel-powered pickups, while the "two models" include diesel pickups and multi-functional commercial vehicles. These come in standard and luxury trims, with options for two-wheel or four-wheel drive, and are available with either original imported engines or locally assembled units.
Zhengzhou Nissan benefits from strong technological support and financial backing. After completing its equity transfer in October 2004, the company became part of Dongfeng Nissan and adopted a dual-brand strategy. This means not only producing and selling Nissan-branded products but also handling the production, sales, and even R&D of Dongfeng-branded vehicles. This strategic move clearly aligns with Zhengzhou Nissan’s expansion into the diesel pickup market.
With a wide range of models now available in the diesel pickup segment, the company is gaining more confidence and ambition in the domestic market. As competition intensifies, Zhengzhou Nissan is leveraging the D22’s reputation to compete globally. The newly launched diesel pickup series, though priced in the mid-to-high range, reflects the brand’s long-standing commitment to being the leader in high-end pickups. With its proven track record and ongoing innovation, Zhengzhou Nissan is set to redefine standards and deliver an exceptional driving experience.