XCMG 12.2 billion expansion of four major production bases to stabilize the status of the boss of the construction machinery industry

The “four bases” will add 5,000 medium and large tonnage cranes, 40,000 medium and large tonnage loaders and 20,000 sets of complete concrete machinery output capacity. After the production reaches a total capacity of nearly 40 billion yuan, the investment will be 12.2 billion yuan yesterday. Xugong Group's four major production bases went into production. Chairman Wang Min told the "First Financial Daily" that the new base not only means that XCMG is expanding its production, but also an important step in the strategic transformation of the company.

Despite the Group’s revenue of RMB 87 billion in 2011, Xugong’s dominance of domestic construction machinery is still difficult to shake in the short term, but if it cannot achieve large-scale and refined operations with the help of the four base expansions, it cannot Technological innovation will not only fail to reach the revenue target of RMB 300 billion in 2015, but will also be unpredictable when it will be overtaken by rivals—Sany Heavy Industry (50.8 billion yuan last year) and Zoomlion (46.3 billion yuan).

How to be innovative

"The semi-annual report has not yet come out, but to tell the truth, the first half of this year was constrained by credit and the suspension of construction in some countries. As a result, Xugong's overall sales did not meet my own expectations." Wang Min said that with credit loosening in the second half of this year, Nuclear power, high-speed rail and other projects have been gradually launched, and sales may increase.

The completion of the new four production bases - all-terrain cranes, loader intelligence, concrete pumping machinery and concrete mixing machinery - will also lay the foundation for Xugong's revenue to reach 100 billion yuan this year.

The “four bases” will add 5,000 sets of medium and large tonnage cranes, 40,000 sets of medium tonnage loaders and 20,000 sets of complete sets of concrete machinery output capacity, and the total new production capacity will reach nearly 40 billion yuan.

Although the bases are different, they are similar in that they all focus on the manufacture of large-tonnage, high-tech products.

XU Gong Group’s subsidiary, Xugong Machinery Vice President and Xugong Technology General Manager Yang Dongsheng, told reporters that the top few domestic loaders (in terms of output) are Shandong Lingong, Xiagong, Longgong, Liugong, Xugong, etc. . According to an industry statistic obtained by the reporter, sales of the first four companies in the first four months of this year ranged from 9,500 units to 13,000 units, and Xugong’s sales were about 7,000 units.

“XCMG loaders are not the first in the industry, but we do not intend to compete for the minicomputer market, but to develop equipment for more than 6 tons, which is almost absent in domestic manufacturers. All along, large-tonnage loaders have been Buller and Japan Komatsu occupied. In the first half of the year, XCMG has mass-produced 200 tons of large-tonnage loaders, accounting for 40% of the market share."

Yang Dongsheng said that the gross tonnage loader and income of large-tonnage loaders will have a qualitative improvement over the past. Large-tonnage products not only have higher prices, but also gross margins of up to 30% to 40%, but the average gross margin of domestic loaders is only 18% to 22%.

The construction of large-tonnage machinery must rely on overseas technology research and development. "The company will soon open a technology center in Europe; at the same time, it will also invite professional and technical personnel, in cooperation with the European design company, to automate the design of the engine, steering system, gearbox, drive axle." Yang Dongsheng added.

How to control concrete machinery?

Wang Min also said that concrete machinery is another development focus of XCMG.

It is understood that Xugong executives feel that compared with Sany Heavy Industry and Zoomlion, XCMG has a late start in the concrete field. However, after the recent acquisition of the famous German concrete company - Schwing, XCMG's strength is expected to increase. Two of the four bases put into operation this time involved concrete machinery (hereafter referred to as “concrete”), covering a total area of ​​1,060 mu and investing 4 billion yuan, which shows Wang Min’s intentions.

In 2011, Sany Heavy Industry and Zoomlion’s concrete revenue exceeded 20 billion yuan, respectively, and Xugong was 2 billion yuan. After Xugong’s acquisition of Shi Weiying, this year, the industry’s revenue may exceed 10 billion yuan.

According to Xugong’s insiders, in the future, the current Schwing company is divided into two major series: ordinary pump trucks, mobile mixing stations, pumps, etc.; another major series is industrial equipment (such as shield grouting pump, sludge transfer pump, material The warehouse system, etc.), of which the "shield grouting pump" is used in large quantities in China's rail transportation facilities, has seen rapid growth in domestic sales in recent years.

A senior executive of Sany Heavy Industry once told reporters that Schweing’s product line is the most complete compared with domestic and foreign counterparts. After Zoomlion acquired CIFA, Sany Heavy Industry bought shares of Putzmeister, and Xugong bought Schwing, the top three of the concrete machinery in the next five years also surfaced.

A high-level XCMG Group told reporters yesterday, “Before 2015, it may not be easy for Xugong to catch up with Sany Heavy Industry and Zoomlion. But everyone’s distance is getting shorter.” And if anyone can As soon as possible, technological upgrading and large-scale integrated production will be achieved, and the right to speak will be further grasped.

At present, the chassis of the concrete machinery long arm pump truck needs to be imported from Volvo and Mercedes-Benz. The engine is imported from Germany's Deutz. The generator is imported from Cummins and the pumped hydraulic system is imported from Germany's Bosch Rexroth.