The competitiveness of China's titanium dioxide industry will be determined by its quality

Chinese titanium white powder titanium dioxide industry very early to enter the international market competition, the ups and downs of the international market of titanium dioxide, a direct impact on the production of titanium dioxide in China. The main application areas of titanium dioxide are in the coatings, plastics and paper industries, followed by the ink and chemical fiber industries. But these areas are mostly needed anatase titanium dioxide rutile and beads have special requirements. In China, the annual production capacity of 400,000 tons of titanium dioxide is only 75,000 tons of ordinary rutile, but 50,000 tons of enamel-grade anatase. On this basis, although the production capacity of the whole industry continues to expand and the output continues to increase, this expansion is mainly due to the expansion of quantity and lack of quality improvement; the overall quality of the industry is not high, the product structure is unreasonable, the technical equipment is backward, and a large number of small and medium-sized Titanium dioxide production enterprises are mainly low-end products, and high-end products still rely mainly on imports. Therefore, there has been a situation of "low-end surplus, melee, high-end vacancies, and loss".
China's economy has developed at a high speed and steadily, especially the construction of venues for the Beijing Olympic Games and the Shanghai World Expo, which has provided a huge market for domestic enterprises. However, in the face of international competition, such as the competition of the forest, this big cake domestic enterprise can compete for much, has been a common concern of the industry. In the critical period of China's titanium dioxide industry development, only by recognizing the current situation and future development trends and adopting effective measures can we ensure the healthy and steady development of the whole industry.
Promoting corporate strategy reorganization <br> At present, there are more than 60 titanium dioxide enterprises in China, with small scale, large quantity and scattered factory points. The average annual production capacity is only 7,000 tons, which is only 1/10 of the average level of foreign companies. Due to its small scale and lack of international competitiveness, domestic titanium dioxide enterprises are faced with the dual pressure of their own potential crisis and internationally strong competitors. Therefore, domestic enterprises should adapt to the international trend, carry out strategic adjustments, and achieve optimal allocation of resources.
Accelerate product structure adjustment <br> In view of the current situation of low-grade titanium dioxide production surplus, high-grade titanium dioxide gap and serious unreasonable product structure, domestic manufacturers should determine their own products and market positioning according to market conditions and their own conditions. Anatase-type products are the basis of China's titanium dioxide industry. Under the current oversupply situation, medium-sized enterprises should develop special products based on anatase, and further expand overseas markets while meeting domestic demand. Some small businesses can produce non-pigment grade special varieties such as enamel and welding electrodes.
Strengthen application technology research
The research on the application technology of titanium dioxide is mainly to provide users with suitable and satisfactory quality products, and it is also an important task to continuously improve and improve product quality and develop new varieties. Domestic qualified enterprises should set up scientific research institutions, equip with necessary test equipment, and actively carry out applied technology research; enterprises with poor basic conditions should also actively create conditions and conduct application technology research as soon as possible to meet the needs of competition.
Accelerating the industrialization of chlorination technology <br> The general development trend of the world titanium dioxide industry is the transition to the chlorination process. Advanced chlorination has become the most widely used production method in developed countries. The chlorination method not only has advantages over the sulfuric acid method in environmental protection, but also has obvious advantages in terms of product quality, investment and production cost as the technology continues to advance. China's Jinzhou 15,000/year chlorination titanium dioxide production unit meets the standards, indicating that China has the ability to use domestic technology to build a 10,000-ton chlorination production line.
Improve the technical level of titanium dioxide production
In order to improve the technical level of titanium dioxide industry in an all-round and multi-channel, domestic enterprises must actively seek high-level cooperation with large foreign companies, and promote the development of China's titanium dioxide industry through the introduction of advanced and mature technologies. Second, we must diligently digest and absorb imported technologies. Correctly handle the relationship between introduction and independent development; third, we must strengthen the combination of production, study and research, improve the research and development capabilities of enterprises, and transform scientific research results into productivity as soon as possible; Fourth, we must strengthen the extensive experience of production technology, key technologies, market information and three wastes. Communicate, learn from each other's strengths, and promote common improvement.

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