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Bankruptcy, mergers and acquisitions, material price increases, opening up overseas markets, individualized differential development, and foreign companies abandoning the domestic general lighting market. In 2016, the LED lighting industry has experienced many changes, just in 2017. The big show of bankruptcy and price hikes continues to be staged. Let us know about the new, today let us review the bankruptcy of 2016, mergers and acquisitions, material price increases, opening up overseas markets, personalization of differentiated development, foreign companies to abandon the domestic general lighting market, in the past 2016, the LED lighting industry has experienced many Changes, and just in 2017, the big game of bankruptcy and price increases continues to be staged. Let's know what's new, let us review the LED lighting industry in 2016 today and see what trends will be more noteworthy in 2017. The overall output value reached 521.6 billion yuan. In 2016, the overall output value of China's semiconductor lighting industry reached 521.6 billion yuan, an increase of 22.8% compared with 2015. Although the annual average growth rate of 30% during the 12th Five-Year Plan period decreased, the growth rate was 2015. 21% of the year has increased slightly. The upstream epitaxial chip scale was about 18.2 billion yuan, up 20% year-on-year; the mid-stream package size reached 74.8 billion yuan, up 21.5% year-on-year; the downstream application scale was 428.6 billion yuan, up 23% year-on-year. LED general lighting is still the first driver of the application market. In 2016, the output value reached 204 billion yuan, a year-on-year increase of 31.5%, and the proportion of the overall application market increased from 45% in 2015 to 47.6% in 2016. With the increasing use of LED lamps for high-end models such as Mercedes-Benz and BMW, LED automotive lighting grew at a high rate in 2016, up 33.8% year-on-year, accounting for 1.4% of the overall application market. In 2011, the National Development and Reform Commission and other five ministries and commissions jointly issued the "China's phase-out of incandescent lights" map, the process of eliminating incandescent lamps into five stages, this year's October 1 is the last stage of the elimination of incandescent lamps, 15 watts The incandescent lamps above and above will completely withdraw from the historical stage from October 1. In 2016, the global accelerated elimination of incandescent lamps, LED has become the mainstream light source of lighting. China's domestic LED lighting products output of about 8 billion, an increase of 33%; domestic sales of about 3.8 billion, an increase of 35%. The domestic market penetration rate of LED lighting products (the domestic sales volume of LED lighting products/the total domestic sales volume of lighting products) reached 42%, up 10% from 2015. Overseas markets continue to expand the rapid rise of the Middle East After years of rapid growth, China's LED lighting products began to decline in 2016. In the first 11 months of 2016, the cumulative export value of LED lighting products in China was nearly 9.4 billion US dollars, down 2.4% from the same period in 2015. The total export value for 2016 is estimated to be approximately $10.5 billion. There was a negative increase in the amount of lighting exports. At the same time, the price of LED lighting export products has slowed down. In the four years from the beginning of 2012 to the end of October 2016, the average export price of LED lighting products decreased by 87.6%. From January to October 2016, the average export price of LED lighting products fell by more than 20%. The export value of LED chips was 3.942 billion US dollars, down 54.85% year-on-year. From January to November 2016, the EU, the United States, Japan, ASEAN countries, BRICS countries and Middle East countries are the main markets for the export of LED lighting products in China, but the market is uneven and the growth is different. The US market slowed down to 17%, and the market share increased by 4% compared with the same period of 2015; the EU growth rate was 23%; the Middle East market was booming, with a growth rate of up to 27% and a market share of 7%. The same period of the year increased by 2 percentage points. At the same time, the Russian market has fallen sharply; the BRICS market share has shrunk from 7% in the same period in 2015 to 6%; exports to Japan have fallen sharply, down 17% from the same period in 2015. Ma Shiqiang, general manager of Xiamen Gaoxian Electronic Technology Co., Ltd. said: In 2016, the overall performance of the European market was weak, and the overall price was mainly affected by the exchange rate. When we make the order, the customer will also ask for a later shipment. From the perspective of the entire production cycle, it should be better in the middle of 2017. Wang Dewen, chief engineer of Shenzhen Semiconductor, said: Now it is not just the European and American markets. India and Brazil are all open, especially in India. The population is in high demand, the labor cost is much lower than that in China, and the overall quality of engineers in India. Yes, more and more electronics industries will go to India in the future. I believe that India’s growth rate will be better than China in the next few years. The price hikes forced the industry to return to rationality. Looking back at the LED lighting industry in 2016, material price hikes are an inevitable topic. Since March 2016, some LED chips have been rising by about 10% under the leadership of Jingdian and Sanan. Subsequently, Mulinsen, Cinda Optoelectronics, and Guoxing Optoelectronics will increase the price of RGB lamp beads for display by 5% to 10%. This wave of price increases has also spread rapidly to raw materials. The price of the substrate, as well as precious metals such as gold and silver, continues to rise, resulting in higher costs for the gold and silver stents of the core components of LED devices. Nowadays, aluminum alloys have skyrocketed since October 2016 after the supply and demand of copper foils have driven the price of aluminum substrates. According to industry insiders, aluminum has risen by about 40%, steel has risen by 20%, and aluminum substrates have risen by 40%. The rise in aluminum prices has directly affected the price of aluminum parts, such as aluminum substrates, lamp housings and radiators. The price of some products has increased by 20%. For example, the price of aluminum casings for LED drive power has risen, and the cost of power accessories has risen by 0.2-0.3 yuan. By the end of 2016, there were four rounds of price increases in the ED industry. Coupled with the environmental storm at the end of the year, the price increase of lighting products ranged from 5% to 15%, with an increase of 8%. Previously, the price war of LED products was fierce. It was not uncommon to sacrifice the quality to sacrifice profits and grab the market. This price increase caused a large part of enterprises that intend to profit from price wars to expose the malady, and also promoted the industry to return to rational competition to a certain extent. development of. Industry shuffle accelerates capital operation into a new growth point As the price war is coming to an end, industry consolidation and upgrades are accelerating, and mergers and acquisitions under capital operation can be said to sing the main theme of the industry. Looking back at the LED industry M&A drama in 2016, the LED industry has about 40 large and small acquisitions in 2016, and the amount of M&A has exceeded 30 billion yuan. The integration direction not only has vertical integration within the industry (37% of the amount), but also cross-border integration of different industries (transaction amount accounting for 63%), such as Qinshang Optoelectronics 2.9 billion acquisition of Aidi International Education Transactions, while overseas mergers and acquisitions Frequent moves (the transaction amount accounts for 17%), such as Mulinsen teamed up with IDG to throw 400 million euros to acquire Osram lighting business. According to the earnings report of listed companies, in the first three quarters of 2016, the total operating income of 26 listed companies with A-shares as LED was 45.1 billion yuan, a 33% increase from 2015, and 28 sub-categories of Shenwan in Shenwan. In the ranking of growth rate, the LED sector ranked second, second only to real estate, and far higher than the overall average of A shares; accumulated total profit of 5.9 billion yuan, up 25% year-on-year, both revenue and profit growth Go back to the high point. M&A, listing, etc., the future operation of capital will increasingly become a means for companies to increase their income. Chen Xuesong, founder and CEO of Chengdu Yuchuang Technology, said: Today, the domestic LED driver chip market is very competitive, and the products of major manufacturers tend to be homogenized. In particular, the focus of each company is on the light source products, which has caused the profits of enterprises. In the future, there will be more drive chip manufacturers seeking mergers or IPOs to operate in the capital market to enhance their competitiveness in the market or to open up new product lines.