More than 2,500 global business leaders and experts from the design and manufacturing sectors share their insights and strategies in the latest annual survey.

SAN FRANCISCO, April 24, 2023 /PRNewswire/ — According to Autodesk’s 2023 State of Design & Make report, released today, leaders and professionals from industries that shape the world—whether through architecture, product development, or media—are showing greater resilience in an unpredictable global environment.


The State of Design & Make report identifies the key forces driving change in today's business landscape, helping leaders make smarter, more informed decisions.

Globally, 79% of respondents believe the world feels more uncertain now than it did three years ago. This sentiment is even stronger in Europe, where 86% of participants shared similar concerns. Factors such as war, inflation, energy crises, and ongoing refugee issues are contributing to this growing sense of instability.

To gather these insights, Autodesk conducted a comprehensive global study involving over 2,500 business leaders and experts across the Design and Make industries, including architecture, engineering, construction, product design, manufacturing, and media and entertainment.

The top challenges for companies in these sectors include talent acquisition and retention, cost management, and adapting to a volatile global economy. The report also highlights how digitally mature organizations are faring better than others, with a widening performance gap since 2020.

  • Over half of respondents admitted their companies have hired employees lacking critical skills but plan to train them.
  • Digitally advanced companies outperform less advanced ones, with the gap growing over time.
  • Nearly 95% of respondents expect their industry to prioritize sustainability in the coming years.

"Autodesk has identified common challenges and opportunities across the design and manufacturing sectors," said Andrew Anagnost, President and CEO of Autodesk. "Businesses around the world have made significant operational changes over the past three years to stay resilient. Those embracing digitization and data-driven decision-making are better positioned to thrive, even amid ongoing global uncertainty."

Navigating Uncertainty

Despite the uncertainty, nearly 60% of respondents felt their companies were well-prepared for future crises. Digitally mature organizations were 20 percentage points more likely to feel ready for unexpected challenges.

"Digital and AI tools are helping us be more agile and personalized," said Matteo Barale, Co-CEO of PIX Moving, a self-driving vehicle startup.

Talent Shortages: A Major Challenge

Three-quarters of respondents said the workforce has evolved more in the last three years than in the previous 25. Attracting and retaining skilled workers is the top challenge for 48% of respondents, while 64% say access to talent is hindering growth. Digitally mature companies are taking more proactive steps to address this issue.

93% of respondents emphasized the importance of upskilling, with skills in technology, collaboration, and regulatory knowledge being particularly valued.

"Our strong tech infrastructure helps us attract talent from around the world," said Jeremy Smith, CTO of visual effects company Jellyfish Pictures.

Sustainability Gains Momentum

The report highlights a growing consensus on the importance of sustainability. Many respondents believe sustainability will eventually become a major revenue driver.

Key findings include:

  • 80% of respondents see improving sustainability as a long-term business advantage.
  • 82% say customer demand is influencing their sustainability efforts.
  • Nearly 90% report making changes to improve sustainability.

Reducing waste, using recycled materials, and designing sustainably are among the most common actions taken by companies.

"Digitization gives us a competitive edge," said Dr. Amy Hochadel, Executive Director of Global Business at Connected Places Catapult. "As we face climate challenges, this will become even more important."

Digital Maturity Drives Growth

Digital transformation is fueling business growth by cutting costs, boosting innovation, and accelerating product launches. 79% of respondents believe their company’s future depends on digital tools.

When comparing business metrics like customer satisfaction and profit margins between 2019 and 2021, digitally mature companies consistently outperformed others, with the gap widening over time.

These companies plan to invest more in:

  • Technology to enhance project outcomes
  • Product and service innovation
  • New product and service development

Download the full 55-page 2023 State of Design & Make report for free.

About the State of Design & Make Report

For decades, Autodesk has supported the Design and Make industries, providing deep insights into sectors like AECO, D&M, and M&E. In partnership with Ipsos, Autodesk surveyed 2,565 global leaders and experts to identify the key drivers shaping today’s business decisions.

Autodesk plans to update the report annually.

About Autodesk

Autodesk is redefining how the world is designed and built. Our software spans architecture, engineering, construction, product design, manufacturing, and media and entertainment, empowering innovators everywhere to tackle complex challenges. From eco-friendly buildings to smarter products and blockbuster films, Autodesk helps customers create a better future. For more information, visit autodesk.com or follow @autodesk. #MakeAnything


(PRNewsfoto/Autodesk, Inc.)

SOURCE: Autodesk, Inc.

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